The new BMW 3 Series systematically continues the design tradition and features of the BMW brand. The sportingly elegant exterior creates the effect of coming from one single mould and conveys aesthetics and dynamics at first sight.
Inspired by a rich model history, the heart of the BMW brand appears in a modern and powerful design – always convincing with its BMW-typical proportions. Combined with the headlights, the striking BMW kidney grille forms a harmonious unit and follows on from the front design of earlier models, thus emphasising the breadth and sporting character of the vehicle. For the first time, it exploits the full effect of the kidney grille from the side.
A view from the side highlights the precise contours. Extended, ascending lines stretch the vehicle optically, giving it enhanced dynamic character. In this way the forward-striving front end transforms into the hood in one striking move. As a result, the vehicle appears as if in motion and very agile. Preise contorours delineate firm surfaces– which have always been characteristics of the iconic compact sports sedan.
Like its predecessors, the BMW 3 Series has the classical three-box design – in a modern interpretation. Long hood, short front overhang, long wheelbase and rear-set greenhouse promise pure dynamics. The flowing transition from the curving roof line to the flat standing rear window lend the vehicle a coupé-like appearance and a sportingly elegant lightness.