The BMW 7 Series Sedan embodies luxurious elegance and exclusive comfort at
the highest level. With BMW Individual, you give this exceptional automobile a very personal note and unique character, both inside and outside, thus allowing it to
meet the highest of all possible standards: your very own.
The BMW Individual paint finishes produce a fascinating interplay of colours and give your BMW 7 Series Sedan a unique appearance. Brilliant changing tones and the special pigmentation below the surface produce an exceptional intensity.
On the inside, inspiration comes from the sensuous interior design in perfectly matching colour compositions, such as the BMW Individual Honey Brown Satin Walnut interior trim and the fine-grain BMW Individual Merino leather in Amaro Brown. The fully trimmed BMW Individual upholstery in fine-grain Merino leather uses only the best rawhide in an especially gentle process to achieve a natural
and soft surface. Individual stitching patterns and contrasting piping emphasize
the exclusiveness, as do the interior trims in high-gloss Piano Finish or fine woods.