CHARISMA.

The exterior design of the BMW 7 Series.

CHARISMA.

The exterior design of the BMW 7 Series.

Striking and unmistakeable: the BMW 7 Series is a strong character that demonstrates brilliant leadership qualities even when standing still – thanks to its dynamic contours and innovative design details together with exclusive colours and wheels.

CHARISMA.The exterior design of the BMW 7 Series.

Striking and unmistakeable: the BMW 7 Series is a strong character that demonstrates brilliant leadership qualities even when standing still – thanks to its dynamic contours and innovative design details together with exclusive colours and wheels.

DESIGN.

DESIGN.

Exclusive appearance with a strong character: the new Adaptive LED Headlights of the BMW 7 Series unite a striking form with dynamic function – new kidney grille slats and chrome accents on the front apron further enhance the distinctive impression, with the large air inlets reinforcing the muscular overall effect.

The aptly named Air Curtains channel the airstream on the front bumper and front wheels. As a consequence, the drag resistance – hence the reduction of fuel consumption and emissions.

Short overhangs, the long bonnet and the rear-set greenhouse reveal the classical proportions of a dynamic BMW sedan in its most luxurious form, particularly in the case of the long version. Indicator lamps in the exterior mirrors reliably display any changes in course.

Elegance and power attain perfection: at the rear, discreet changes in the contours, repositioned reflectors as well as intricate chromium elements round off the impressively masterful overall picture presented by the BMW 7 Series.

ADAPTIVE LED HEADLIGHTS.

The Adaptive LED Headlights essentially shape the unmistakeable appearance of the BMW 7 Series. The accent line with indicator function cuts into the top of the characteristic light rings – thus redefining the expression of the entire front section. The distinctive form of the new BMW double-round headlights follows intelligent function: daytime running lights as well as dipped and high beam shine from the three-dimensional rings. LED lights illuminate the road with daylight intensity and rich contrast, while the cones of the Adaptive Headlights dynamically follow every turn in the road.

COLOURS AND WHEELS.

Grandeur and perfection emanate a natural radiance. In the case of the BMW 7 Series Sedan, they do so especially stylishly in the metallic exterior colours of Glacier Silver and Dark Graphite.
There are colours that signal superiority: the new external colours of the BMW 7 Series Sedan are such examples that boldly underline the elegant styling of the exterior design. Glacier Silver metallic with its very bright and pure shade of silver makes the bodyshell look as if made of polished aluminum.